ATLANTA, June 5, 2017— Fresh Air Barbecue of Jackson has been awarded the 2017/2018 “100 Plates Locals Love” distinction by Georgia Department of Economic Development’s Tourism Division (GDEcD). Georgia Tourism’s third annual list of “100 Plates Locals Love” is featured in the state’s culinary guide, Georgia Eats.
“Culinary experiences continue to be one of the top drivers of visitor interest when planning a vacation,” said Kevin Langston, deputy commissioner for tourism at the Georgia Department of Economic Development. “Georgia offers visitors unique food and beverage experiences in every corner of the state, and the Georgia Eats guide makes it easy for visitors and locals to discover the many flavors of Georgia.”
The Georgia Department of Economic Development’s Tourism Division highlights the state’s culinary greatness in the official guide Georgia Eats. The Tourism Division creates this informative and inspiring guide to entice visitors to sample the state’s world-class cuisine. Georgia Tourism created “100 Plates Locals Love” as a way to provide visitors with locally sourced suggestions, the same way we would recommend restaurants to our family and friends. As a part of the “100 Plates Locals Love” designation, each restaurant is featured in the Georgia Eats culinary guide, which is distributed via the 12 Visitor Information Centers statewide; on the state’s consumer tourism website ExploreGeorgia.org; and on Explore Georgia’s social media channels.
“This is a big honor for Fresh Air in Jackson to get on the 100 Plates List” said Michael Brewer, who chairs the local tourism board for Butts County and whose family has also been involved with Fresh Air for four generations. “The Deluxe Plate offers a taste of everything the Jackson location serves. I know my grandfather would be proud of this honor and I know my cousins appreciate all the people who nominated it”.
Fresh Air Barbecue in Jackson is owned by George and David Barber, also grandsons of founder G.W. Caston. They specialize in slow-cooked smoked pork, homemade Brunswick Stew from a recipe Caston learned from his father, and homemade coleslaw. The vinegar-based barbecue sauce is Caston’s recipe as well. The restaurant has been in continuous operation since early 1929 and is the oldest eatery in Butts County. Fresh Air also has locations in Macon, Athens and Bogart, all independently owned by various members of Caston’s family. The “Deluxe Plate” is a staple of each location.
As part of the state’s culinary initiative, the third annual Georgia Restaurant Week will take place July 17-23, 2017, at participating restaurants throughout Georgia. During this week-long event, patrons will be able to explore the numerous dining options throughout Georgia for a special price and sample locally grown products that are available in Georgia’s restaurants.
This year, more than 750 “plates” were nominated via ExploreGeorgia.org and evaluated by a panel of judges. The third annual list of “100 Plates Locals Love” features favorite dishes from across the state.
The Georgia Department of Economic Development (GDEcD) plans, manages and mobilizes state resources to attract new business investment to Georgia, drive the expansion of existing industry and small business, locate new markets for Georgia products, inspire tourists to visit Georgia and promote the state as a top destination for arts events and film, music and digital entertainment projects.